Getting Found by AI Assistants (GEO)
What it does: Writes your articles so ChatGPT, Perplexity, Gemini and Copilot can actually quote them, scores how quotable a post is, and hands extra structured data to Yoast or Rank Math to publish.
Antradus AI Publisher v2.7.0 · Last updated 2026-08-26
What changed about search
More and more people ask an assistant instead of searching. The assistant answers directly and cites a handful of pages underneath. Being on page one of Google no longer predicts being one of those pages — the measured overlap between top search results and AI-cited sources has fallen sharply.
This is usually called GEO: Generative Engine Optimization. It’s a new name, but most of what works is not new and not technical. It’s writing.
The one thing to understand
An assistant does not read your page. It reads a piece of your page.
Pages get chopped into chunks of roughly 200–500 words, and the assistant repeats one chunk to its user. So the question isn’t "is this a good article?" — it’s "does any single section of this article make sense lifted out and read cold?"
Almost everything below follows from that.
What actually works
The first large study of this (Princeton and collaborators, 2024) tested tactics across thousands of queries. What moved the needle:
| Tactic | Effect on being cited |
|---|---|
| A short quotation from a named source | ≈ +41% |
| Concrete statistics | ≈ +32% |
| Citing where your facts came from | ≈ +30% |
| Clear, fluent writing | ≈ +28% |
| Keyword stuffing | ≈ −10% — worse than doing nothing |
And structurally: about 72% of pages ChatGPT cites open with a short, self-contained answer — roughly 40–60 words directly under a heading.
Part 1 — Writing for AI answers
Settings → 🤖 AI Search (GEO) → Write for AI answers
| Level | What it does |
|---|---|
| Balanced (default) | Keeps the compelling opening hook your System Prompt asks for. Under every heading, the first sentence answers that heading outright, sections stay 200–500 words, facts carry real figures and dates, and comparison tables are allowed. |
| Strong | All of the above, plus the article opens with a 40–60 word direct answer before the hook, and every heading becomes a real question. |
| Off | Nothing is added. |
The honest trade-off
Your System Prompt says "open with a compelling hook — never a definition." GEO says "lead with the blunt answer." Those pull in opposite directions, and the plugin doesn’t pretend otherwise.
Balanced keeps the hook for your human readers and puts the short answers under each heading, where assistants find them. Strong gives the answer the top spot — better for being quoted, blunter to read. Most sites want Balanced.
What it never does
It never invents a statistic, a quotation or a source to satisfy a rule. If the AI doesn’t have a real number, it writes the sentence without one. A made-up figure that gets quoted by an assistant is far worse than no figure at all.
Part 2 — The quotability check
Open any post and click 🤖 Can an AI assistant quote this? in the Antradus AI panel.
It’s instant and free — it reads the post right there and sends nothing to any AI provider.
It looks at:
- whether the opening is short enough to lift out
- how many headings are real questions
- whether any section is too long to be quoted whole
- concrete figures, dates, quoted sources, outbound citations
- whether the post has an FAQ or a comparison table
- how long since it was last updated
You get a score, what’s working, and specific things to fix. It measures what can be measured in the text — it can’t promise anyone will cite you, and it doesn’t claim to.
Part 3 — Structured data
Settings → 🤖 AI Search (GEO) → Structured data
When your article has an FAQ section, this publishes it as machine-readable questions and answers, and adds what the article is about plus the outside sources it cites.
This is handed to Yoast SEO or Rank Math to publish as part of their own data. Antradus never publishes a competing copy, and adds nothing at all if neither plugin is active. Your SEO plugin owns structured data on your site; this just gives it more to work with.
Part 4 — Can the assistants even read you?
Settings → 🤖 AI Search (GEO) → 🔍 Check my robots.txt
There’s a distinction here that catches a lot of sites out:
- Training crawlers (GPTBot, ClaudeBot, Google-Extended, CCBot) feed the models. Blocking them is a perfectly fair editorial choice and costs you nothing in visibility.
- Search crawlers (OAI-SearchBot, Claude-SearchBot, PerplexityBot, ChatGPT-User) are how an assistant reads your page in order to cite it. Blocking these removes you from AI answers completely — and most sites that do it never meant to.
The check reads your robots.txt and tells you which is which. It doesn’t edit the file: on most sites your SEO plugin owns robots.txt, and quietly overwriting it would be the wrong thing to do. If something needs fixing, you get the exact lines to paste and where to paste them.
⚠️ It also warns you if your whole site is set to discourage search engines (Settings → Reading), because nothing else matters until that’s off.
Part 5 — Who actually arrived
Settings → 🤖 AI Search (GEO) → Count AI visitors (off by default)
Records visits arriving from ChatGPT, Perplexity, Gemini, Claude and Copilot, and visits from the AI crawlers themselves, shown in Reporting.
Two honest caveats:
- These are a floor, not a total. If your site uses page caching, cached pages are served without running WordPress, so some visits are never counted.
- Nothing about a visitor is stored — just a date, the assistant’s name, which post, and a counter. No IP addresses, no browser strings, nothing that identifies a person.
Crawler visits usually appear within days. People arriving from an assistant take longer.
About llms.txt
There’s an optional setting to publish an llms.txt file, and it comes with a warning, because being straight about this matters more than looking current:
There is no evidence it does anything yet. Roughly one site in ten publishes one. The crawlers that matter overwhelmingly skip it and read your normal pages instead. No AI provider has committed to using it. It’s here because it costs nothing and might matter later — which is why it’s off by default.
If you enable it, save your Permalinks once afterwards so WordPress picks up the address.